I have twenty years of experience in marketing with specialized capabilities in brand development and PR.My brand-managed approach to PR is very effective because it emphasizes market positioning relative to target, competitive set, value proposition, USP, brand message and other variables. Having worked with many leading corporations, I understand the importance of brand-managed PR and many fail to leverage this in their PR activities.Prior to starting my freelance practice in 2003, I ran the PR department for a regional agency with 175 employees, then was a partner for ten years in a 30-person agency.Most of my career has been spent in agency settings -- enabling me to cover a LOT of ground in terms of the learning curve. I know what works and what won't. I bill by the hour and offer a discounted rate of $80/hour when clients commit to at least ten hours at a time.I hope you'll be interested in working together.